Strategy-led web design, development, SEO, Google Ads and branding for businesses that want stronger visibility, better enquiries and sustainable growth.
Different sectors. Different challenges. The same focus on strong design, clearer journeys and commercial outcomes.
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A custom WordPress platform built around visibility, trust and generating enquiries.
Service architecture, location-led SEO and conversion-focused journeys brought together as one scalable growth platform.
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Premium service-business website with enquiry-led journeys and local SEO foundations.
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Hospitality-led design built around the boats, the stay and a clear booking journey.
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Product-led ecommerce design focused on navigation, trust and getting customers to the right surface solution quickly.
View project →High-end, conversion-focused design built around your brand, audience and business goals.
↗ 02Fast, scalable WordPress development with performance, usability and SEO built in properly.
↗ 03Technical, local and content SEO focused on improving visibility and generating qualified enquiries.
↗ 04Commercial paid campaigns and landing pages focused on leads, acquisition cost and return.
↗ 05Brand identity and visual systems that make businesses look established, credible and consistent.
↗Different markets create different buying journeys. We shape websites, SEO, Google Ads and brand presentation around how your customers actually search, compare and choose.
Cleaning, landscaping, plumbing, heating, glazing, drainage and property maintenance businesses.
Consultants, accountants, legal firms, finance, recruitment and B2B service providers.
Online stores, trade suppliers, product brands and retail businesses focused on conversion.
Hotels, accommodation, venues, attractions, restaurants and experience-led businesses.
Garages, detailing, PPF, tyre fitting, dealerships and automotive specialists.
Estate agents, developers, lettings, property management, surveying and related services.
Clinics, dentists, aesthetics, salons, wellness and private healthcare businesses.
Recycling, waste management, environmental services, materials recovery and specialist commercial operators.
Whether you need a new website, stronger organic visibility, better Google Ads or a more established brand, we build the digital journey around the commercial goal.
The website should earn attention, build confidence and make the next step obvious — while the wider marketing brings the right people to it.
That is why structure, messaging, search intent and conversion are resolved as part of the design — not added afterwards.
Visitors should understand what you offer, why it matters and what to do next without having to work it out for themselves.
Services, industries, locations and internal linking are planned into the structure before the site is built.
Your website should make the business feel established, credible and worth contacting before the first conversation happens.
Website, SEO, PPC and branding should reinforce the same message and commercial goal rather than operating as separate pieces.
A clear process keeps decisions moving and stops design, SEO and development pulling in different directions. Every stage is tied back to what the business needs to achieve.
We get clear on the business, audience, competitors, goals and what the website actually needs to achieve.
We shape the structure, messaging, SEO architecture and conversion journey before the design gets too far ahead.
We turn the strategy into a custom website, with the design and development considered together from the start.
We test, launch and then build on the foundations with tracking, SEO, PPC and ongoing optimisation where needed.
Real feedback from businesses we have worked with over the years.
View more on Google ↗Dan always responds quickly to any enquiries and his work is always to a high standard. Dan's great work on our website and SEO has been the basis of our company's growth over the last 7 years.
Dan was extremely professional in setting up my first website from start to finish. He also provided very valuable advice in nurturing the site after completion. Will definitely be using Crafted Pixel again for all my future projects.
Crafted Pixel has built & maintained the websites for my businesses over the past few years. I have had professional service throughout the years. The sites have always been well ranked and their SEO service is well worth the investment.
Crafted Pixel works with businesses across Cheshire and throughout the UK, helping companies improve how they look, rank and generate enquiries online.
Whether you need a local campaign focused on one area or a wider strategy covering multiple regions, we build around the markets that matter to your business.
Explore locations ↗Local thinking where it matters. National reach where the opportunity is bigger.
Crafted Pixel is an independent studio built around staying close to the work. Strategy, design, development and growth are considered together rather than passed through layers of account management.
Independent by design.
Close to the work.
You speak to the people doing the thinking and the work, so there is less translation, less delay and more accountability.
We focus on the decisions that make the biggest difference — structure, messaging, usability, visibility and conversion — rather than agency process for the sake of it.
The website is never treated as an isolated design project. It has to support where the business is now and where it wants to go next.
Tell us where you are now, what needs to improve and where you want the business to go. We’ll come back with a clear next step.
